In 2020, the story of Flouer began, an ambitious company with a deeply rooted passion for creating quality products for babies and parents. Although the outside world sees us as a warm and traditional family business, behind the scenes, there is a 26-year-old young entrepreneur. Three years ago, he was inspired by the birth of his niece, Liz. With her adorable presence, she graces countless photos of our beautiful products. Liz symbolizes everything we aim to achieve: love, comfort, and joy for babies and parents in the Netherlands and Belgium.

Flouer started as a modest initiative but quickly grew into a name associated with quality, comfort, and the love we all feel for the little ones in our lives. So, while the world sees Flouer as a warm, traditional family business, the young founder continues quietly working to spread love and joy, in honor of little Liz and all the other babies fortunate enough to grow up with our products.

Keep following us because there is much more in store. The story of Flouer has only just begun, and the future promises even more for all the babies and parents who are part of our Flouer family. Welcome to the world of Flouer!